Find new accounts to target is easy using Lit Alerts. Follow these steps to generate quick lists of potential new customers.
Navigate to the Brands Explorer by finding "Brands" in the left navigation
Click the "+" sign next to Brands to add a brand to your Brand Explorer
Search for your brand by keyword phrase
Select your brand from the results
Once the brand is added to your brand explorer in the left navigation click the expand icon
Select the Locations screen
The Locations screen present you with a map and 3 customer lists.
Current Customers - Stores where we currently see your products live on the retailer's online menu.
Previous Customers - Stores where we've recently seen your products live on the retailer's online menu, but they are no longer live.
Potential Customers - A combination of stores that we've never seen your brand's products live on the retailer's online menu and store that your products haven't been live on the retailer's online menu in a long time.
Using a combination of the Previous Customers and Potential Customers list you can easily generate new account lists for further research. Utilize the map to see the locations of your new potential accounts.
Once you find a new account you want to target, consider adding that Retailer to your Retailers Explorer to dive deep into their product mix, pricing and estimated sales.
